Green Valley Organics : Dairy Products Enjoyed by All
Branding | Packaging | Art Direction | Digital
Food & Beverage
lactose free dairy
Green Valley Organics challenged Enlisted to refresh the website. They wanted to showcase product and give those with lactose sensitivity a platform to learn more about being lactose free, healthy cooking, and available resources.
sense of community
Enlisted developed a streamlined way to show the expansion of the products and where to find them. To forge a sense of community, “In the Kitchen” was created to focus on recipes, community stories, and current events. Art direction focused on heightened food photography.
“Our Story” was created to share the founding narrative and to introduce consumers to Jennifer Bice, the artisanal dairy master, and her commitment to delicious, certified organic dairy.
Retaining the core elements of the brand, Enlisted enhanced the existing equities and adjusted the layout and general look, increasing appetite appeal and prominence on shelf to create a premium aesthetic aligned with the product offering.
spreading the word
Green Valley Organics continues to expand in new markets and local stores.