EverCharge is an established leader in the commercial EV charging space. For their entry into the residential market, they partnered with Enlisted Design to radically re-imagine how a home EV charger should look and behave.

SERVICES
Brand Strategy | Brand Identity | Industrial Design | Website Design

INDUSTRY
Consumer Technology | EV

Taking cues from architectural lighting and finishes, we selected colors, materials ambient lighting to evoke a premium residential feel for the Cove product. By separating the charging-handle mount from the main body of the product, users have the ability to configure the mounting style as it suits their home and routines.

Enlisted also developed a new brand visual identity system to better align with evolved consumer positioning and to cement EverCharge as the industry leader. The project culminated with the design and launch of a new website experience that brings the refreshed brand and product to life with renewed energy.